Our Mission
Who are we?
Founded in 2009, Distinction Capital is a private investment firm located in the heart of downtown Montreal, in Dr. Molson's former residence, a heritage building built in 1906. Distinction Capital acts as a wealth management office for the family of Mr. Serge Godin, Founder and Executive Chairman of the Board of Directors of CGI.
In addition to ensuring internal capital management by deploying it in public markets, Distinction Capital manages the day-to-day business of the family and the Godin Family Foundation.
As a result of a long reflection on market trends, Distinction Capital launched a private equity strategy in late 2018 in which it represents the interests of the Godin family, while targeting companies that demonstrate a desire to innovate and strong business acumen.
In an unusual macroeconomic environment characterized by the exponential impact of technological breakthroughs, Distinction Capital aims to partner with companies that share its values and help them develop in a sustainable way. With our entrepreneurial vision and our international network, we are able to add know-how to our capital investment in order to support companies in their long-term growth.
As a strong supporter of responsible corporate behaviour, Distinction Capital is committed to integrating environmental, social and corporate governance (ESG) issues when evaluating its support for SMEs.
Created in 2000, Godin Family Foundation supports organizations working in the health and education sectors or fighting poverty, with a focus on children and teenagers. To date, the Godin Family Foundation has helped close to 300 different organizations.